HOSPITALITY MARKETING INTELLIGENCE
Your Plan Told You What To Do. This Is Who Makes Sure It Happens.
A 25+ slide deck is the plan. Most plans die in a shared drive by week three. Not because they were wrong, but because nobody owned execution once the excitement of delivery day wore off. The Liftly CMO Retainer is ongoing, fractional marketing leadership for operators who want the plan actually executed…not just read.
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🔒 Same mutual NDA protection as every Liftly engagement. No long-term contract required.
The Problem We Solve
Your Marketing Director Has a Day Job
If marketing is one of six things your GM or ops manager is responsible for, it gets the leftover hours. A plan without someone accountable for it becomes a document, not a system.
Priorities Shift. Your Plan Should Shift With Them.
A 90-day plan built in January doesn’t account for the staffing change in March or the slow season that hit harder than expected. Static plans go stale. Ongoing oversight doesn’t.
You Don’t Need a Full-Time CMO Salary to Get CMO-Level Thinking.
A full-time marketing executive at this level costs $120,000–$180,000+ a year in salary alone. The Liftly Retainer gives you the same strategic decision-making, on a fraction of the schedule and a fraction of the cost.
What’s Included
Ongoing Strategic Oversight, Not Just Check-Ins
✓ Monthly 60-minute strategy call — priority review, performance readout, next-30-days plan
✓ Direct access between sessions for time-sensitive decisions (a vendor question, a campaign judgment call, a hiring decision)
✓ Plan recalibration as real performance data comes in. Your priorities shift, the plan shifts with them
✓ AI workflow guidance. Help your team actually use the tools recommended in your plan, not just own the licenses
✓ Paid media oversight if campaigns are running. Creative, targeting, and budget reviewed by someone who’s managed a billion dollars in spend over 25 years.
✓ Vendor and hiring recommendations — Liftly vets, you decide
✓ Monthly KPI reporting tied directly to the metrics defined in your original plan
Who This Is For
Operators who already have a plan from Liftly, or otherwise, and know the gap isn’t the plan. It’s the follow-through. If you’ve ever finished a strategy session fired up and then watched the next quarter get eaten by day-to-day operations, this is built for exactly that moment.
Pricing
One Price. No Surprises.
$1597/month
✓ Monthly strategy call
✓ Priority email/message access between sessions
✓ Ongoing plan recalibration
✓ Monthly KPI reporting
✓ Up to 10 hours per month
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No long-term lock-in. Cancel with 30 days’ notice.
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Ready for Someone Accountable to the Plan?
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Liftly — Hospitality Marketing Intelligence. No Meetings Required.