Hospitality Marketing Intelligence
A Marketing Plan Built for Independent Properties. Ready in 48 Hours.
Direct bookings, guest journey automation, off-season demand. Built from your property’s actual numbers and reviewed by a CMO with 30 years in hospitality marketing. No retainer. No discovery calls.
Get Your Plan →
🔒 Protected by mutual NDA. Placeholder metrics welcome.
Three things quietly costing you money
OTA commissions are a leak you can partially close.
Booking.com and Expedia take 18 to 22% of every reservation they send you. That’s the cost of demand you didn’t generate yourself. Every point of channel mix you shift to direct is margin that stays in the building, and most independent properties have never mapped what that shift is actually worth annually.
Your guest journey runs on manual labor.
Pre-arrival emails, upsell offers, review requests, re-booking prompts. If your front desk is writing these by hand or they’re simply not happening, you’re either burning staff hours or leaving revenue on the table. Usually both.
Off-season is a planning problem, not a demand problem.
Most properties treat shoulder and low season as something to endure. The properties that fill those weeks planned for them in Q3, with a different offer, a different audience, and a different channel mix.
What’s in your property’s plan
✓
Direct booking strategy: website conversion, rate parity, booking engine recommendations
✓
OTA reduction plan: specific 90-day steps to shift channel mix without losing volume
✓
Guest journey map: pre-arrival, in-stay, and post-stay touchpoints, automated vs. manual
✓
Pre-arrival automation blueprint matched to your PMS
✓
Post-stay conversion: review solicitation, re-booking triggers, loyalty loop
✓
Content and social workflow built for a team without a dedicated marketer
✓
Email segmentation and automation sequences
✓
Online reputation strategy and response protocol
✓
Paid media: channel allocation, creative framework, testing budget
✓
90-day priority matrix, budget framework, and 30/60/90-day success metrics
Get Your Plan →
Before you buy, the questions operators actually ask
“We’re already on the OTAs and it works.”
It does work, that’s the problem. This isn’t about leaving them, it’s about shifting a few points of mix toward direct so you keep more of what the demand is worth.
“We don’t have anyone to execute this.”
The plan is built around that. It opens with three things your existing team can do Monday morning, then sequences the rest across 90 days so nothing lands all at once.
“How is this different from asking an AI myself?”
You’d get general best practices. This is built from your occupancy, your channel mix, your market, then reviewed by someone who has managed eight figures in hospitality media spend.
“Is $1,497 worth it for a document?”
It’s the output of work that runs 80 to 100 hours over several weeks as traditional consulting. A few points of commission shift usually covers it in a season.
Shown for reference only. Your package selection and secure payment happen at the final step of your diagnostic, not here.
Marketing Plan
$1,497
✓ 25+ Slide Custom Deck · Editable Google Slide + PDF · Delivered in 48 hours
Most Popular
Plan + Loom
$1,997
✓ 25+ Slide Custom Deck · Editable Google Slide + PDF · Delivered in 48 hours
✓ Personal CMO Loom Walkthrough
No payment required here. You’ll choose your package and pay securely at the final step of your diagnostic.
Start Your Diagnostic
For hotels, resorts, spas, marinas, and vacation rental management companies.
Liftly — Hospitality Marketing Intelligence. No Meetings Required.